Our Why
Kaupapa
Cloverbase is an AI enablement consultancy that helps leaders and organisations adopt AI with confidence, structure, and measurable outcomes. Founded by Meg Smith and Mark Smith, we deliver senior-led strategy, workshops, mentorship, and innovation programmes grounded in the Microsoft ecosystem.
We work with organisations of 10 or more staff across New Zealand and Australia. Every engagement is led directly by one or both founders — there are no hand-offs, no layers, and no junior consultants.
Our focus areas include Microsoft 365 Copilot adoption and prompting, AI leadership and governance, champion network design, and structured innovation programmes. We are Microsoft Most Valuable Professionals (MVPs) and Microsoft Certified Trainers (MCTs), and the authors of the book Microsoft 365 Copilot Adoption.
Poipoia te kākano, kia puāwai
Nurture the seed and it will bloom
— Whakataukī/Māori proverb
Meg Smith — Digital Strategist
Microsoft Most Valuable Professional (MVP), Microsoft Certified Trainer (MCT), Prosci Change Management Practitioner.
Meg makes complex concepts simple and helps people adopt technology in ways that are responsible, practical, and human-first. With nearly a decade of experience at Google across Australia, Europe, and New Zealand, Meg brings deep expertise in digital strategy, AI literacy and enablement, change and adoption, and learning programme design. She is the creator of Cloverbase's executive AI literacy programme and co-author of Microsoft 365 Copilot Adoption.
Mark Smith — Principal AI Strategist
Microsoft Most Valuable Professional (MVP), Microsoft Certified Trainer (MCT). 12 years as MVP and MCT.
Mark helps leaders design AI strategy, build low-code applications, and drive adoption using Microsoft AI, grounded in real workflows and outcomes. With over 20 years of experience in Microsoft technologies, Mark specialises in AI strategy, Power Platform, Azure AI, and adoption programme design. He created the 90 Day Mentoring Challenge, which has reached over 790 people across 67 countries. Mark is co-author of Microsoft 365 Copilot Adoption.
Why ‘Cloverbase’?
Clover is a symbol of luck and good fortune. In farming it’s an important ground cover that retains moisture in the earth and provides a sweet, nourishing feed for stock. Our name ‘Cloverbase’ is a nod to the opportunities that a baseline level of digital literacy can provide to the leaders who develop it. Through our purpose of helping people strengthen their digital literacy skills, we aim to ‘share the luck’ so that more people can benefit from the freedom technology can enable.
